As a Luxury Event Planner, My Clients Crave Opulence, Not Subtlety

Akeshi Akinseye, renowned for orchestrating extravagant gatherings for high-profile executives and sports personalities, shares insights with Business Insider on the lavish experiences her clients seek. The era of quiet luxury and traditional sit-down dinners has given way to vibrant, chef-driven culinary events and multi-day extravaganzas.

Akeshi's journey into event planning began with her own wedding in 2012. Although she didn't have formal training in event management, her desire for elaborate details, exquisite cuisine, and delightful guest experiences led her into this path. Her career naturally evolved towards luxury, and she now crafts bespoke events for elite clients.

Experiential Celebrations Are on the Rise

Initially known for her beautiful weddings, Akinseye's focus has expanded to other significant celebrations, characterized by the same meticulous attention to detail. Clients are now eager for weekend-long birthday celebrations, milestone dinners, and destination events with the same level of customization typically reserved for weddings.

These events are multi-dimensional experiences, extending from a morning pool gathering or golf game to an evening of themed dining and live shows, concluding with late-night festivities that seamlessly stretch into the early hours. The following 'recovery day' offers guests rejuvenating experiences with wellness-focused activities and spa services.

Equally crucial is the venue. From exclusive clubs to private estates, or unique travel destinations, the setting significantly elevates the event's allure. Every detail is tailored to fascinate and entertain, ensuring each moment is memorable.

The New Dining Experience

Dining has transcended mere consumption, becoming a dynamic part of entertainment. Live tableside cooking, engaging mixologists crafting thematic beverages, and culinary stations offering sushi artistry or caviar pairings—all transform dining into an interactive spectacle.

The resurgence of caviar extends beyond dishes, finding its way into creative martinis or as a garnish atop crafted cocktails. Interactive beverage services further elevate the experience, with drinks like espresso martini towers available at the ring of a bell instead of the traditional champagne toast. Similarly, mocktail bars have become sophisticated, complete with zero-proof options and intricate garnishes, ensuring inclusive beverage experiences.

Desserts too have evolved; think departure from standard cake services to mobile dessert carts or personalized mini cake takeaways, offering guests a sweet ending to the celebration.

Moving Beyond Quiet Luxury

The trend of 'quiet luxury' does not resonate with Akinseye's clientele, who prefer grandeur and vivacity. Privacy remains paramount, often safeguarded by NDAs, but these events thrive on magnificence and vibrancy.

Gone are simple welcome gifts; they have evolved into elaborate gifting suites where attendees can tailor their luxury items, from candles and scarves to exclusive brands chosen by the host.

Drones now replace fireworks, offering a more personalized and extravagant exhibition that can be personalized with host portraits or narrative scenes. Lighting and sound design play pivotal roles in storytelling, guiding guests through a sensory journey from one mood to the next.

Fashion has become a planned aspect of the event itself, with comprehensive style guides, mood boards, and coordinated wardrobes for each event segment, supporting a cohesive and elegant weekend atmosphere.

Achieving such a high level of event production requires collaboration with a carefully curated team of top-tier vendors who meet Akinseye's exacting standards, from chefs and photographers to designers and mixologists. Each event reflects the unique taste and vision of each client.

In today's luxury event landscape, it's not just about extravagance; it's about crafting meaningful, joyous, and unforgettable occasions. Modern guests are seeking immersive celebrations that are as thoughtful as they are lavish, where every element contributes to an overarching narrative.

For Akeshi Akinseye, a truly memorable event blends excess with purpose. It remains non-negotiable that luxury should be intentional and sophisticated, embodying true elegance.