The Return of McDonald’s Monopoly: A Decade Later

The Return of McDonald's Monopoly: A Decade Later

After an absence of nearly ten years, McDonald's is reintroducing its Monopoly Game, a promotion drawing inspiration from the classic board game, now with a digital twist. This campaign gives patrons the opportunity to snag free treats and other prizes through their purchases.

Running from October 6 to November 2, the Monopoly Game allows customers to collect both traditional paper game pieces from restaurant purchases and digital pieces through orders made via the McDonald's app. These pieces take after the classic game icons like Park Place and Boardwalk.

Possible winnings include instant delights like a complimentary Quarter Pounder with cheese, grand prizes up to $1,000,000, or even a Jeep Grand Cherokee slated for release in 2026. As noted in their FAQ, the chance of claiming an instant win, mainly consisting of food items from the McDonald's menu, stands at roughly one in five.

Alyssa Buetikofer, McDonald's SVP, expressed that the fanbase has eagerly awaited the return of this game, and they're excited to relaunch it with a fresh, digital edge. Many people have fond memories associated with the game, and it’s a chance to foster a tradition that spans generations.

How to Partake in the Fun

To engage in the 2025 iteration of the McDonald's Monopoly Game, customers must download the app, enroll in their rewards program, and register for the competition. Registering early on the app from September 29 through October 5 grants users an extra 500 MyMcDonald's Rewards points. Starting October 6 through November 2, players can acquire game pieces by purchasing select items.

Physical game pieces are available by visiting participating U.S. restaurants or using McDonald's delivery. These pieces must be scanned via the app to uncover the prize or stored to complete a set for further winnings.

Digital pieces are obtainable through app orders or by utilizing the McDonald's reward code with a purchase. Certain menu items are eligible for this feature.

Loot and Prizes to Be Won

Beyond the food prizes, McDonald's is doling out a variety of goodies including gift cards and travel opportunities. A more comprehensive list of prizes is available for viewing.

A Look Back: The Fraudulent Saga

McDonald's Monopoly Game first made its debut in 1987, staying on and off until 2016 when a fraud conspiracy was unearthed. Led by Jerome P. Jacobson, the scheme involved pilfering and vending game pieces illicitly. This scandal brought about a lengthy hiatus of nearly ten years for the promotional event and was detailed in the 2020 HBO series "McMillion$."

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