Christina Capatides

Christina Capatides

Christina Capatides plays a pivotal role as the Senior Vice President focusing on Social Media and Trending Content at CBS News and Stations.

In her leadership position, Capatides manages the processes of discovering, producing, and airing social content for the network. Her efforts in trending content result in the generation of numerous articles and videos monthly across platforms like Facebook, Twitter, Instagram, TikTok, YouTube, and CBSNews.com. Aside from this, she strategizes social media initiatives for CBS News and 'The Uplift' across diverse social channels, reshaping broadcast journalism to engage youthful and varied demographics.

She extends her expertise to steering the social media strategies for CBS News' stations in multiple significant locales, such as Baltimore, the Bay Area, Boston, Chicago, Colorado, Detroit, Los Angeles, Miami, Minnesota, New York, Philadelphia, Pittsburgh, Sacramento, and Texas.

Thanks to her leadership in social media, CBS News has seen its presence on platforms like Facebook, X (formerly Twitter), Instagram, and TikTok virtually triple, reaching an additional 27 million followers. Notably, CBS News and its numerous brands on TikTok have attracted a follower base exceeding 10 million, with more than 70% of these followers being under 44 years old.

Capatides initiated two major social-first video series for CBS News, namely 'The Uplift' and 'Down To Earth,' transforming them into thriving, award-winning entities. The former, a platform for uplifting stories, has garnered billions of views across social networks and now serves as a weekly streaming series showcasing humanity's noble acts. 'The Uplift' boasts several accolades in digital journalism, including prestigious awards like the Shorty Award for Best Use of Facebook, the Telly Award for Online Viral content, and the Cynopsis Award for Viral Video of the Year.

'Down To Earth,' known for its groundbreaking long-form stories told through the lens of CBS News' international correspondents, won the 2020 Webby Award for Best Social Video in the News & Politics category.

In 2022, Capatides received the Webby Award once more for the Best Social Video in the News & Politics category, particularly for the YouTube documentary 'Black Lives Matter Around The World: The Global Impact of George Floyd.'

Additionally, CBS News Planet's Instagram, devoted to climate and sustainability content, earned an Anthem Award for its focus on Sustainability, Environment & Climate.

Before ascending to her current role, Capatides was deeply involved as a senior producer for CBS Reports documentaries and CBS News streaming specials. Her work earned her a Telly Award in 2018 for Social Issues and a nomination for a GLAAD Award for Outstanding TV Journalism in a Newsmagazine format.

Capatides became part of the CBS News team in 2015. Her earlier experiences include working with 'World News with Diane Sawyer' and 'Good Morning America,' where she was instrumental in producing and editing news segments on the White House, Congress, and the Department of Justice, operating out of ABC News' Washington, D.C. Bureau.

She holds a Bachelor of Arts from Georgetown University and a Master of Arts from New York University.

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