Audio-Technica's $9,999 Levitating Turntable with a Luminous Display

Audio-Technica has unveiled its innovative Hotaru turntable, combining aesthetics with functionality. Presented at Milan Design Week, the upper part of the turntable defies gravity as it hovers above the base. This is achieved through a sophisticated magnet system that minimizes vibrations, ensuring a smooth playback experience.

This unique audio device is constructed from see-through acrylic which not only conceals a belt drive mechanism but also features inbuilt lighting. The lighting system boasts three unique modes and twenty static color options, including a Gradient Mode that seamlessly shifts colors, and a Link Mode that synchronizes with the music beat for an immersive experience.

Limited Edition and Pricing

Audio-Technica plans an exclusive production run of only 1,000 Hotaru units, each priced at $9,999. Although the turntables are slated for delivery in October 2025, prospective buyers can secure theirs by placing reservations on the company's website before May 30th, 2025.

This isn’t the first instance of levitating turntables, as floating mechanisms have long been utilized to enhance sound quality by reducing platter skips. Yet, the Hotaru takes a step further by having its entire upper assembly, which includes not only the tonearm but also the motor for record spinning, suspended in air.

Enhanced Listening Experience

The turntable's foundation is built from solid aluminum and features brass legs for stability. Embedded within the base are two 63.5-millimeter full-range speakers, accompanied by tweeters, providing an integrated sound system. For those seeking an enhanced auditory experience, connections for external sound systems are available, including a specialized output for subwoofers to enhance bass tones.

Lighting for Atmosphere

In contrast to the flashy lights of party speakers, the Hotaru turntable offers a more refined lighting experience aimed at creating a serene setting. This illumination, responding to the music, turns the setup into more than just a tool for playing records—it becomes part of the atmospheric ambiance.