Our Approach to Evaluating Deals at ZDNET in 2026

In 2026, finding affordable options can be challenging.

We understand. Technology purchases, notorious for straining budgets, seem to rise in cost each year. ZDNET is committed to identifying and presenting exceptional offers, ensuring that we leverage our extensive industry knowledge: the introduction of new gadgets, initial markdowns for older models, opportune moments for buying products like the latest iPhone, cutting-edge TVs, or laptops, and maximizing your spending.

To assist you in navigating the market for top tech deals on your wishlist, the seasoned team at ZDNET merges thorough evaluations, acute alertness for bargains at reliable outlets, deep insight into pricing trends, and a legacy spanning over three decades in the tech arena to bring you curated lists of deals across a wide array of tech — from minor gadgets to expansive 98-inch televisions. Our goal is not just to present a deal but to provide comprehensive information that supports informed purchasing decisions.

Though we may earn a commission from purchases made through our links (a typical practice among tech sites), we frequently post offers from outlets that yield us no direct profit. This is because encouraging you to make the most cost-effective choices is our priority, beyond any potential affiliate earnings. Your trust and informed purchase decisions hold greater value for us.

If you're curious about how we sift through numerous bargains, discounts, and promotions in the tech market to decide which ones to share with our readers at ZDNET, here’s a deep dive into our evaluation process.

The Criteria for Deal Evaluation in 2026

What Qualifies a Deal as ZDNET-Endorsed?

We are selective about the product categories we examine, ensuring we offer substantial deals and informed insights on items we possess expertise in. At ZDNET, we highlight deals on products we'd personally consider buying, need, or recommend. Our experts determine deals with a minimum discount threshold of 20%, rarity in sales, or particular attractiveness due to timing (like a first-time markdown or seasonal lows), utilizing proven price comparison tools to assess true discounts.

We place emphasis on what past customers say about items we recommend by reviewing feedback from those who have already purchased and used them. Our suggestions sometimes derive from personal tests, comprehensive research, and competitive analysis. Our aim is to equip you with the best guidance for savvy shopping.

Our Approach to Deal Examination

Initially, we categorize tech product savings using a system based on percentage reductions. Each deal is assigned a scale from 1 (for less impressive savings) to 5 (for outstanding bargains).

However, this classification is merely the starting point. Our specialists may adjust these ratings based on unique elements such as the rarity of the discount, brand reputation, product notoriety, or expert knowledge. For instance:

Apple products are highly sought after and not regularly discounted. Our team understands the best discounts for Apple items usually appear during major sales events or when newer models are launched. For example, a 15% discount on a new Apple Watch could still earn a 4/5 rating in our system due to it being an uncommon opportunity.

In a similar fashion, our experts may revise deal scores influenced by their niche expertise, timing considerations, stock levels, and additional factors. Our deal evaluation is nuanced because capturing the essence of savings isn’t always straightforward. Ultimately, our focus is on maximizing utility for you when you allocate your funds.

Given that deals often have limited availability and can end suddenly, we diligently update content with precise savings information. By continuously bringing you the best offers and recommendations, ZDNET aims to boost your confidence in your purchases. Our team vigilantly tracks featured deals to maintain current stories. If you miss a featured deal, don’t fret — we're committed to uncovering new savings opportunities.