The Aesthetic Utility of Twelve South's Valet
Twelve South has consistently delivered innovative solutions for gadget enthusiasts, particularly focusing on charging accessories. Their latest release, the Valet, epitomizes simplicity and elegance, serving as an attractive landing spot for essential items like keys and sunglasses. More than just storage, it offers multiple charging options. Priced at $179.99, the Valet will be available soon.
Design and Features
While most of the Valet's design is straightforward, incorporating a plush leather surface available in various hues, the item stands out due to its customizable metallic framework. One corner features a slightly elevated platform offering wireless charging up to 15 watts. Additionally, a USB port on the side allows for an alternative 15-watt charging method. The power supply demands a 36-watt connection, accompanied by a 1.5-meter cord.
Functional Intent
The Valet is not intended to replace your laptop charger or act as a multi-device charging station. Its purpose is to simplify the charging process for critical personal belongings, primarily your phone. Its design promotes effortless charging—a long-pursued goal of wireless technology—enabling users to simply place a device on the tray and later retrieve it fully charged.
Market Trend and Usage
Placing the Valet at the intersection of style and technology, Twelve South joins the roster of companies, including industry giant Ikea, shifting towards products that harmonize with home decor. While not revolutionary, the Valet effectively merges function with form. The CES event highlights similar trends, showcasing tech that aims to blend seamlessly with everyday living.



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